E-marketing and its role in achieving leadership performance
نویسندگان
چکیده
The current research aims to determine the role of e-marketing in achieving pioneering performance, and a sample workers telecommunications companies city Zakho was selected as field conduct side. From employees surveyed companies, data collected based on questionnaire prepared for this purpose, analyzed using set statistical methods program (SPSS V.19) analyze correlation effect between variables.The outcome reach number conclusions, most important which is existence significant dimensions electronic marketing performance presence impact information systems marketing. Creative order be first developing technology its work able achieve goals that it seeks performance.
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ژورنال
عنوان ژورنال: Asian journal of management and commerce
سال: 2023
ISSN: ['2708-4523', '2708-4515']
DOI: https://doi.org/10.22271/27084515.2023.v4.i1c.160